We're very excited to share this newly launched campaign for Fifth Third Bank Campus Banking with you. We've all been hard at work on this project since April and it officially kicked off Friday, 8-16, at Cedarville University with rave response.
We have all of the details documenting the entire process. From the initial strategy and concepts, the photo shoot in Miami, Florida, creative development and exectuion of all materials through to the final kickoff event. It's been a blast to work on and something we're all very proud of.
We teamed up with Fifth Third Bank to help them drive traffic to their booth at the 2011 ANI Health Care Conference in Florida.
We kicked things off with a Save-The-Date DM enhanced with a scratch-off to win a prize. We followed up with 2 HTML emails and a POP piece at the conference. The response was strong and event was a success bringing in new prospects and even generating new business!
Details soon to come.
10-14-2011: New! DVD packaging and poster development